Playa Varese es una de las playas más icónicas de Mar del Plata, con su arena fina y aguas del Atlántico que invitan a la relajación y la conexión con la naturaleza. Destaca por su ambiente inclusivo y su rol en la historia turística de la ciudad.
As a public beach, access is open 24 hours a day, although the lifeguard service usually operates from 8:00 a.m. to 8:00 p.m. during the high season. It is located along Jesús de Galíndez Promenade, and you can easily get there by walking along the coast from Monk's Tower or by car via Colón Avenue.
Access to the sand and the sea in the public area is completely free and open to all visitors. However, if you want more comfort, Varese Beach Resort offers tent and umbrella rentals with rates that vary depending on the season and the services included.
If your plan is just to stroll around and take photos in the bay, 45 minutes will be enough time to walk along the breakwater. If you want to enjoy the sun, swim, or practice water sports, I recommend setting aside at least half a day, about 4 hours, in your itinerary.
Originally known as Englishmen's Beach, it adopted its current name because of the old Varese Hotel, owned by an Italian family, which operated there at the beginning of the 20th century. It is an iconic site because its curved artificial bay was designed to calm the waves, making it a historic and safe beach for families.
Summer, especially January and February, is ideal for getting into the sea, but for a peaceful walk, spring and autumn are perfect. An expert tip: go at sunrise, as Varese Beach offers one of the most spectacular sunrises in Mar del Plata.
The area has paved access routes that make it easier to get from the coastal promenade to the service and dining area. Although moving across dry sand requires effort or amphibious chairs, subject to availability through the lifeguards, the overall infrastructure is among the most accessible in the city.
You are in a prime location, just a short walk from the iconic Monk's Tower to the north and Corrientes Cape to the south. In addition, heading uphill, you can visit the elegant Stella Maris neighborhood and the Sea Museum, ideal for complementing your beach day.
Take advantage of the calm-water bay to get started in sports such as stand-up paddleboarding, as it is the best place in the city to learn. Bring a light jacket if you go at sunset because the sea breeze gets cooler, and remember that it is an excellent panoramic spot for photos, so have your camera ready.
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